Tuesday, 15 August 2017

Successful SMS Marketing Campaign [INFOGRAPHIC]

mobile-text-alerts.com

It is a fact that you will never be the only SMS campaign that is vying for your potential customer’s attention in their inbox. You have to make every message worth the read, and thus personalization of every message is crucial to adding value to each message a customer receives. Accomplish this by adding the customer’s name to the message or including your own name.

The importance of market research prior to launching a new SMS campaign cannot be overstated. To keep your campaign in compliance with federal regulations, all people with phone numbers on your contact list must sign up voluntarily and agree to receive your text messages. 
When onboarding new subscribers, it is also a very good idea to garner as much additional information as possible.

Once you have done your due diligence on your target audience, start assembling your contact list of the subscribers with the greatest potential. Pick a core segment of your audience that you plan to pursue first.

What concrete objective are you planning to accomplish with this SMS campaign?

To help beginners navigate the many pitfalls and gaffs of far too many SMS campaigns, take a look at this infographic presented by Mobile-Text-Alerts with tips on making your text message marketing campaign a stand-out winner: Analyzing your audience, building your list, setting clear goals, making attractive messages, selecting the right keywords and more!

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